Across The Acres Branding
Beck’s Education Department started an internal podcast with the help of the marketing team. I created the branded materials for them that are on Spotify, Apple Music and YouTube. I also created social posts, email headers and print stickers to promote the podcast. With a marketing area among 15 states, the goal of this podcast was to bring employees and dealers closer.
Logo Concepts
When given this project, I knew I wanted to incorporate icons – which is what inspired the sound wavelengths. I also wanted to create a background pattern to reflect the name, as well as keep the traditional Beck’s Branding involved.
